Vivid IP Names Alex J. Aron as Partner
The Vivid IP team is excited to announce that long-time Senior Counsel Alex J. Aron has earned the title of Partner at our firm! This promotion comes at the 3-year mark of Alex’s time with the Vivid team.
Within her IP law experience, Alex is known for leveraging an affinity for science, technology, and business principles to guide brands towards making secure, profitable decisions with their intellectual property. Her advisory and legal work spans Fortune 500 companies and tech startups alike—and her ability to manage a company’s IP portfolio end-to-end reflects her knack for understanding and enhancing the true value of the brands she partners with.
Lately, Alex has focused her time on working on protecting the IP of scientists, researchers, and technologists who are developing tools and services for a safer, clearer, and healthier response to the COVID-19 pandemic. Her commitment to business development—especially during a time where success depends on resilience and creativity—is matched only by her passion for innovation.
We’re fiercely proud to have Alex on our team. You can learn more across our site about Alex’s background, our patent protection services, and how we can partner with your brand to manage your IP portfolio.