On any given day at a football practice at Sanford Stadium, home of the UGA Bulldog football team, starting quarterback Jake Fromm is photographed. His image, however, is not his own, but the property of the National Collegiate Athletic Association (NCAA), a nonprofit organization that regulates student athletes and athletic conferences across the country. Should Fromm decide to publicly endorse a new product on his Instagram page, a social media account that is specifically attached to his identity as an NCAA athlete, he would forgo his amateur status and endanger his college career.
Read MoreCongratulations to Elizabeth for joining the Harvard Club of Georgia and becoming the Vice President for Recent Graduates! Keep up the great work!
Read MoreThis summer Vivid IP welcomes Noémie Broussoux-Coutard and welcomes back Elizabeth Shively for our 2019 Summer Associate Program.
Read MoreFounding partner Marcy Sperry discusses the ins and outs of IP law with Marlie Williams in an in depth Q&A for Dangerous Woman. Click the link below to read the full interview.
Read MoreSperry IP Law is growing and we are thrilled to announce that we have moved to the Three Alliance Tower located in the heart of Buckhead.
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